Strategic Analysis: New York Fries

 Strategic Research: New York Fries Essay

Case Name: New York Fries

Student: Sanaa Zaheer

Decision Maker:

DETAILED MODEL – Part 1

Primary Unit: operational quality

Core Competency

Achieved

Proof of Success

Fast costumer service

Certainly

Not demonstrated

Brand identity

Yes

Known worldwide

Low cost

Certainly

Made for midsection income households

Secondary Version: costumer's intimacy

Problem solving proficiency

Skills in customer requirements

Customer relationship mind set

PROBLEM/ISSUES and CAUSES -- Part 2

What: international growth of organization

Why: management concerns

Political/legal trouble

Recession

Once: immediately

COMMON DECISION CRITERIA – Part three or more

Upon what basis will you make your decisions about your alternatives?

For each qualifying criterion you must indicate in both equally qualitative and quantitative conditions what the metrics (measurements) happen to be. A sample is supplied.

Cost

Client satisfaction

Return on investment

Staff morale

Market share – increase market share

Corporate picture

Capacity

Ease of implementation

Delivery time

Synergy

Risk

Integrity

Cash flow

Overall flexibility

Inventory turn

Safety

Efficiency

Visual appeal – food need to look appetizing

Staff turnover

Obsolescence

Quality – no chemical used. Produced from raw goods

Cultural level of sensitivity – meat products are generally not ideal in India Expansion rate

Determination

Quantity

Goodwill

Profit – increase range of franchisees & fully possessed business to improve profit Competitive Advantage

Issues – Portion 4

Quick

Basic

Development

Management

Decrease of business

INDUSTRY ANALYSIS – Part 5

The Sector Size-up

1 . What are the revenues to get the market?

Not specified

2 . How does the market generate earnings?

Sizzling dogs

French fries

Poutine

Burgers

Drinks

Toppings

3. What are the expenses associated with earning cash for the industry? Labor

Suppliers

equipment

5. How competitive is the sector – based on what factors? (Porter's) Excessive

Competitive Overview

1 . How many companies on the market?

Many but are majority will be small firms

2 . What market share truly does each company have?

Not really shown

three or more. What are the several inputs utilized and how do they contribute to differentiating products? Different types of French fries and poutine

4. Exactly what the strengths and weaknesses of each and every competitor? (Worksheet 5)

Consumer Overview (Worksheet 6)

QUANTITATIVE AND ECONOMIC ANALYSIS – Part six

Refer to page 11 with the Survival Information for definitions.

Some examples of the questions you need to be asking and the material you ought to be analyzing will be:

Market size

Market share

Revenue(s)

Revenue contribution by merchandise

Profit contribution

Profitability

Expansion analysis

Functioning costs

Expense of goods

Breakeven

Financial Proportion Analysis

This can be best carried out using Stand out. Please affix your work.

POTENTIAL SOLUTIONS -- Part several

At this point you have got several concepts as to the solution for the situation you've discovered. Now you need to analyze the solutions to identify which one will best fix the problem.

To do effectively do this you will have to:

List the real key advantages and disadvantages of each and every solution. For each and every alternative you have to:

Complete an Alternative Pros/Cons review (Worksheet 6)

Complete the choice Analysis Matrix (Worksheet 7). All parts must be accomplished. Utilize quantitative info because applicable

Failure to do so will mean a tag of zero.

PREFERRED OPTION – Part 8

Given that you've analyzed all of the potential solutions, it is time to develop your preferred solution and provide in-depth rationale.

Below is actually a listing of the areas that must be protected. This is presented to you during working hours Package A – Preferred Alternative.

1 ) Overview of Solution

2 . Match Operational Version

3. Relation to Causes

four....


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